About Me
With a background rooted in the UX Design, I don’t just create interfaces — I create clarity.



Hi, I’m Waqar Ali.
A Google-certified UI/UX Expert and a Software Engineer with 7+ years of experience building user-centered, high-performing websites that drive engagement and conversions. With deep expertise in CMS platforms like Webflow, WordPress, Wix, Framer and Squarespace, I design and develop digital experiences tailored to business goals.
My background in Growth-Driven Design (GDD) ensures every project is rooted in performance strategy and continuous improvement. From wireframes and UI mockups to final development, I blend design thinking with robust programming to deliver visually compelling and technically sound solutions.
I’m proficient in PHP, Node.js, jQuery, HTML5, CSS3, and Bootstrap allowing me to implement custom functionalities, interactive elements, and scalable architectures.
Certified in UX Design (Google), Figma UI Design, and Digital Marketing, I bring a holistic skillset that bridges strategy, design, and development.
Highlights
- Certified UX Designer – Google UX Design
- Expert in Figma, Notion, Webflow, WordPress
- UI/UX Systems, Wireframing, User Flows, Prototyping
- Passion for Accessibility, Microinteractions, and Scalable Systems
Education
- Abasyn University Peshawar Bachelor's degree, Computer Software
- Peshawar Public School and College FS.c, Pre-Engineering
- Warsak Public School Matriculation, Science
My UX Process – Grounded in Empathy, Guided by Strategy
Empathize
Understand user needs through research
Define
Map the problem with clarity
Ideate
Sketch smart, scalable solutions
Prototype
Build interactive experiences
Test & Iterate
Improve based on real user feedback
Certifications
Google UX Design
Google Ads
Elementor / WordPress
Accessibility for Web Design
WordPress
UX for Web Design
Modern Web Design
Technical WordPress SEO
Growth-Driven Design
SEO
Inbound Marketing
Speeding Up Your Site
My Work
My Featured Work

UX UI Design

