Hi, I’m Waqar Ali A UX/UI designer

Certified by Google, driven by empathy and strategy. I turn user challenges into intuitive, scalable, and impactful digital solutions. Let’s design something meaningful.

About Me

I don’t just create interfaces — I create clarity.

A Google-certified UI/UX Expert and a Software Engineer with 7+ years of experience building user-centered, high-performing websites that drive engagement and conversions. With deep expertise in CMS platforms like Webflow, WordPress, Wix, Framer and Squarespace, I design and develop digital experiences tailored to business goals.

My background in Growth-Driven Design (GDD) ensures every project is rooted in performance strategy and continuous improvement. From wireframes and UI mockups to final development, I blend design thinking with robust programming to deliver visually compelling and technically sound solutions.

I’m proficient in PHP, Node.js, jQuery, HTML5, CSS3, and Bootstrap allowing me to implement custom functionalities, interactive elements, and scalable architectures.

Certified in UX Design (Google), Figma UI Design, and Digital Marketing, I bring a holistic skillset that bridges strategy, design, and development.

My UX Process – Grounded in Empathy, Guided by Strategy

Empathize

Understand user needs through research

Define

Map the problem with clarity

Ideate

Sketch smart, scalable solutions

Prototype

Build interactive experiences

Test & Iterate

Improve based on real user feedback

Certifications

Each certification reflects my commitment to mastering industry tools and principles—ensuring that every project I take on is grounded in strategy, usability, and modern design standards.

Google UX Design

Google Ads

Elementor / WordPress

Web Design Accessibility

WordPress

UX for Web Design

Modern Web Design

Technical WordPress SEO

Growth-Driven Design

Inbound Marketing

Speeding Up Your Site

Core Skills

I bring a wealth of experience and creativity to every project, ensuring that your space is not only functional but also visually stunning.

UX/UI Design

I craft intuitive and engaging interfaces using Figma for optimal user experience.

Website Development

I build fully responsive websites with Webflow, WordPress, Wix, Framer & Squarespace.

Custom Code

I develop custom solutions using JavaScript, PHP, Node.js, HTML5, and CSS3.

Responsive Design

Every site I build adapts perfectly to any screen with mobile-first, responsive design.

GDD Strategy

I apply Growth-Driven Design strategies that evolve with data & improve results over time.

SEO

I optimize for speed, SEO, and usability to deliver very high-performance websites.

Case Studies

Each case study showcases my approach to solving real-world problems through thoughtful UX strategy, purposeful UI design, and results-driven development. From discovery to deployment, every project reflects a commitment to clarity, usability, and meaningful user experiences

UI/UX Designer & Web Developer, Figma / WordPress

Figma, Wireframing, User Research, User Experience, Storyboarding

WordPress, Elementor, Web Design,
Figma, User Research

Figma, Wireframing, UX/UI Designer 

WordPress, Elementor, Website Redesign

WordPress (Elementor)

What Clients Say

I’ve had the privilege of designing intuitive websites, mobile apps, and CMS-driven platforms for clients across diverse industries. Their feedback reflects the results — design that’s not only visually polished but also user-focused, responsive, and built for impact.

Contact Me

Whether you’re curious about my work, want to discuss a project, or just say hello—I’d love to hear from you. Let’s connect and create something great together.